Ryan Rayhill

AT&T Justice League Customer Acquisition Tie-In

Oversaw strategy and production of all Justice League digital campaign tactics on DIRECTV.com and ATT.com. Tactics featured targeted messaging across multiple DIRECTV and AT&T platforms, pages, and direct marketing around the release of the Warner Bros. film.

DIRECTV Customer "Win Back' Offer Page

Oversaw production of multiple targeted offer pages created for a campaign to reclaim previous DIRECTV customers. 

DIRECTV Customer Protection Plan Page

Oversaw multiple redesigns and maintenance of the DIRECTV Protection Plan self-care marketing page.

DIRECTV Customer Help Center

Led the redesign of a new, streamlined DIRECTV Help Center experience as well content migration efforts from the previous platform. Oversaw implementation of all article content including product instructions, FAQs, and videos.